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Sage Latte Masters Vienna at Jonas Reindl– Latte Art Competition+Workshops
Event by: Sage Appliances Germany
Location: Jonas Reindl Coffee Roasters, Währinger Straße 2-4, Wien - Alsergrund
About event
LATTE MASTERS VIENNA AT JONAS REINDL
October 3, 2026
Jonas Reindl
Währinger Str. 2–4
1090 Wien, Austria
16 baristas. Sage × Jonas Reindl × Minor Figures. Competition, workshops and community. Free entry.
THE MAIN EVENT: LATTE ART COMPETITION
Latte Masters Vienna is hosted together with Sage, Jonas Reindl and Minor Figures.
Sixteen baristas will go head-to-head in a fast-paced latte art throwdown using the Sage Dual Boiler, amazing coffee from Jonas Reindl and perfectly textured Minor Figures oat milk.
Hosted at Jonas Reindl in Vienna, this is a community-driven event bringing together baristas, home enthusiasts and coffee lovers for an afternoon of coffee, competition and hands-on learning.
PRIZES
1st place: Sage Barista Pro
2nd place: Sage Luxe Precision Brewer
3rd place: Baratza Encore ESP Pro
In addition:
Audience coffee quiz with a Baratza Encore ESP Pro as a prize.
BARISTAS – STEP UP
Think you’ve got what it takes?
Apply for a Competitor Pass — only 16 spots are available — and show us your pour.
If you have any questions, please write to:
sagelattemasters@gmail.com
ON THE SIDE: LEARN AND TRY – WORKSHOPS
We will have Sage machines set up throughout the event where guests can:
- Learn how to steam milk
- Dial in espresso
- Improve latte art basics
- Ask questions about Sage machines
- Try different setups hands-on
Perfect for anyone who already owns a machine or is thinking about getting one.
MACHINES AVAILABLE DURING THE EVENT
- Sage Oracle Dual Boiler
- Sage Bambino Plus
- Baratza Encore ESP Pro
- The Dynamic Duo — Sage Dual Boiler + Sage Smart Grinder Pro
WORKSHOP SESSIONS
We will run small-group workshop sessions focused on espresso preparation, milk texturing and latte art basics.
Each session is limited to 3 participants to keep things practical and hands-on.
There will be a 15-minute break between each workshop session.
Available workshop sessions:
17:30–18:00
18:15–18:45
19:00–19:30
19:45–20:15
EVENT DETAILS
Saturday, October 3, 2026
Competitor Arrival: 17:00
Doors / Event Start: 17:30
Workshops: 17:30–20:15
Latte Art Competition: 17:30–20:30
Jonas Reindl
Währinger Str. 2–4
1090 Wien, Austria
TICKETS
Community Pass
Free entry to the event, audience quiz and access to the Sage setup area.
Competitor Pass
Apply to compete in Latte Masters Vienna. Limited to 16 baristas.
Workshop Passes
Espresso & Latte Art Workshop – 17:30
Espresso & Latte Art Workshop – 18:15
Espresso & Latte Art Workshop – 19:00
Espresso & Latte Art Workshop – 19:45
A simple format focused on coffee, competition and community.
See you in Vienna.