Cities as Experiences: Culture, Tourism, Innovation

From everyday cultural spaces to Eurovision, cities use culture to reinvent tourism. Discover how urban design drives tourism innovation.

Date: 19 March 2026
Time: 5:30-9:00pm
Location: Wexelerate Praterstraße 1, 1020 Wien, Auditorium

Culture shapes cities by influencing how spaces are designed, how people move, and how meaning is created. At the upcoming Innovation Night, we invite you to explore how cities go beyond counting visitors and staging events to orchestrate living cultural experiences. From museums and UNESCO sites to city-wide moments like Eurovision, discover how culture, tourism, and urban design come together to create lasting value that stays with people long after their visit — for visitors, for locals, for everyone.

Notice of Event Recording

Please be aware that this event will be recorded in the form of video, audio, and photographs. By attending this event, you acknowledge and agree that Modul University Vienna may use these recordings for promotional and marketing purposes in various media channels. If you do not wish to appear in any recordings or photographs, please inform a member of the event team before the event begins so that we can do our best to respect your wishes.