Buntspeicher Sessions #7: Schutz geistigen Eigentums für Gründer und KMU

Protect ideas, strengthen market position - the Chemnitz Patent Information Center shows how intellectual property becomes a competitive advantage.

Good ideas alone are not enough. Anyone who develops a product, builds a brand or brings a technical innovation onto the market should know early on how intellectual property can be protected and used economically. Patents, utility models, trademarks and designs create competitive advantages, strengthen the market position and can significantly increase company value.

In this buntspeicher session, the Chemnitz Patent Information Center provides an understandable and practical introduction to industrial property rights - from the basics to concrete recommendations for action for founders and SMEs.

Content of the session:

• Overview of the most important property rights: patent, utility model, trademark and design
• Opportunities and risks when protecting intellectual property - also when dealing with the rights of competitors
• Typical mistakes and legal pitfalls that founders and companies should be aware of
• Support options for SMEs and start-ups, e.g. B. WIPANO and SME funds

Participation is free. Drinks and snacks are available on a self-pay basis.